January 2025 Gacha Game Revenue: Genshin Impact Leads the Pack
The gacha game market continues to generate significant revenue, with January 2025's figures revealing some interesting trends. Genshin Impact, boosted by a major update featuring the Pyro Archon and the highly anticipated Mawuika banner, saw a remarkable surge in revenue, doubling its December 2024 earnings to a staggering $99.4 million.
Image: ensigame.com
Trailing behind Genshin Impact, Pokemon TCG secured second place with $64 million in revenue, followed closely by Love and Deepspace at $55.2 million. This "female gacha" title demonstrates the growing appeal of this subgenre.
Honkai Star Rail experienced a dip in earnings, reaching $50.8 million, while Zenless Zone Zero saw a significant 50% decrease, dropping from $57.9 million in the previous month to $26.3 million.
It's important to note that this ranking considers only mobile platform revenues. Furthermore, the data incorporates an estimation method for Android revenue in China, as Google Play is unavailable in that market. The Android figures are calculated using a multiplier based on iOS revenue within China.
