World of Tanks Blitz pulls off a massive marketing stunt: a cross-country tank tour!
Wargaming is making waves with a unique promotional campaign for its recent Deadmau5 collaboration. A decommissioned, graffiti-covered tank is touring the United States, starting in Los Angeles during The Game Awards. Rest assured, this street-legal vehicle is fully decommissioned, ensuring no unauthorized tank maneuvers.
The vibrant tank artwork perfectly complements the in-game Deadmau5 collaboration, offering players the chance to acquire the exclusive Mau5tank, featuring lights, speakers, and music. The event also includes themed quests, camos, and cosmetic items.
The playful nature of this campaign highlights World of Tanks Blitz's embrace of gameification. While some serious military simulation enthusiasts might disapprove, the stunt is undeniably attention-grabbing and fun. It's not the first time a company has used this kind of unconventional marketing, but it certainly adds a unique flair, particularly for those who appreciate a touch of heavy metal alongside their mobile gaming.
Ready to join the battle? Check out our list of current World of Tanks Blitz promo codes for an extra advantage before you roll into action.