Maximize your laptop budget by buying smart! Laptops are a significant investment, but strategic timing can significantly reduce the cost. While new models constantly emerge, certain periods offer substantially better deals, even on the latest technology in 2025. With President's Day sales approaching, let's explore the optimal times to purchase a laptop.
Best Times to Buy a Laptop in 2025:
Major Sales Events: Black Friday, Cyber Monday, Prime Day Back-to-School Season New Hardware Releases
Black Friday/Cyber Monday:
These sales are prime laptop-buying opportunities. New laptop hardware typically launches early in the year or around October, leading to significant discounts on previous-generation models (often those released before or after CES). Retailers aggressively clear inventory to make room for newer products. Expect substantial savings (20-30% or more). While you might miss the absolute newest features, the price savings can be substantial. Black Friday deals often extend beyond the initial doorbusters.
Black Friday falls on November 28th, 2025, but expect deals to start appearing in late October. Anticipate deals shortly after Amazon's October Prime Day event.
Amazon Prime Day:
Prime Day typically offers decent, though not always spectacular, laptop deals. While top-of-the-line models may not see massive price cuts, budget-conscious buyers can find solid options. Prime Day is particularly advantageous for Chromebook shoppers, as these already affordable laptops receive further price reductions. The limited functionality of Chromebooks minimizes the impact of slightly older hardware.
Prime Day 2025 is expected around mid-July, similar to previous years.
October Prime Day:
Amazon's October Prime Day event mirrors the summer sale, offering similar discounts ahead of the holiday season. While not as extensive as Black Friday, it's worth considering for fall laptop purchases.
Other Sales Events:
Beyond Black Friday and Prime Day, retailers frequently discount electronics during holidays like President's Day (already announced sales at Best Buy), Memorial Day, Labor Day, and the Fourth of July.
For the Latest Technology:
If price isn't the primary concern, wait for new hardware announcements from Nvidia, Intel, and AMD. The release of new laptop components (like those showcased at CES 2025, featuring AI assistants and Mini-LED displays) immediately impacts the pricing of previous-generation models.
Ultrabook upgrades are frequent, though Intel's U-series processors have less predictable release cycles. Staying informed about tech news and rumors is crucial for securing the newest hardware.
New Hardware's Price Impact:
New hardware releases directly lower the prices of previous generations. While purchasing a slightly older model might seem less appealing, the generational differences are often minimal, especially for everyday tasks. The performance gains from newer CPUs are rarely substantial enough to justify the higher cost.
Top Affordable Laptops (Current Selection):
If immediate purchase is necessary and sales aren't a priority, consider these budget-friendly options:
Dell XPS 13
A strong MacBook alternative.
$999.00 See it at Dell!
ASUS TUF Dash 15
A budget-friendly gaming laptop (under $2,000).
$1,149.99 See it at Amazon!
Microsoft Surface Pro 9
A top detachable laptop. The SQ 3 processor model is recommended.
$1,399.99 See it at Best Buy!
Apple MacBook Air M2
Excellent for everyday use.
$1,665.00 See it at Amazon
