As the go-to platform for PC gaming, Steam's sales events are eagerly anticipated by gamers worldwide. Many enthusiasts even strategize their purchases in advance, and Valve aids this by announcing upcoming sales early. While we previously had insights into the sales and festivals lined up for the first half of 2025, Valve has now extended this transparency to the second half of the year as well.
Image: steamcommunity.com
With the release of the sales schedule for the second half of 2025, Valve has given gamers a comprehensive roadmap for planning their game purchases throughout the year.
Image: steamcommunity.com
Understanding the different types of Steam events can enhance your shopping strategy. These events are categorized into:
Seasonal sales – These are your best bet for snagging deals across a wide range of games, often including big-name AAA titles that are rarely discounted otherwise.
Themed festivals – These events cater to specific gaming genres or themes, allowing you to dive deep into the games you love or explore new ones within a particular category.
Next Fest events – Focused on the future of gaming, these events give you access to demos and the opportunity to wishlist upcoming releases, helping you stay ahead of the curve.
Armed with Valve's updated sales calendar, you're now equipped to make informed decisions on when to buy. If the game you're eyeing is part of a genre featured in an upcoming sale, patience could pay off with significant savings. Remember, nothing beats the thrill of playing a fantastic game, especially when you've scored it at a bargain!