If you're a follower of Rockstar Games on X (formerly known as Twitter), you might have been taken aback by their recent post about the film "Marching Powder" and its star, Danny Dyer. The tweet read:
From our friends Nick Love and Danny Dyer, the absolute legends behind The Football Factory...@MarchingPowder_ — a proper naughty comedy out tomorrow in the UK and Ireland.
Get tickets now at https://t.co/Zj4EBgRKVO and look out for details on worldwide release soon. pic.twitter.com/15u4DEpeDW
— Rockstar Games (@RockstarGames) March 6, 2025
It's understandable to be puzzled about why a gaming giant like Rockstar would promote a niche British film to their massive audience of 21 million followers. Let's delve into who Danny Dyer is and why Rockstar might be interested in him.
Who is Danny Dyer?
Danny Dyer, born Daniel John Dyer, is a well-known actor from East London. In the UK, he's a household name, often described as an "absolute legend." For those unfamiliar with British slang, the term "legend" refers to someone who is funny, reckless, original, and sensitive in the right measures, embodying the pinnacle of social aspects.
Dyer's career began in 1993, and he's renowned for portraying rough-and-ready working-class characters. His public persona is equally notable; he's outspoken on societal and government issues and often adopts a "tough uncle" approach to life. For instance, in 2010, he advised a reader of Zoo magazine to go "on a rampage [drinking session] with the boys" to recover from a breakup.
Dyer's social media presence is also noteworthy, with posts like:
Roll on bonfire night..........it's gonna get strapped to a great big massive fuck off Rocket so it can join the other Furbys in the sky...
— Danny Dyer (@MrDDyer) September 12, 2013
How is Danny Dyer Connected to Rockstar?
If you're a fan of the Grand Theft Auto series, you might recognize Danny Dyer's voice as Kent Paul, the manager of the Scottish rock band Love Fist in GTA: Vice City. He reprised this role in GTA: San Andreas, managing the Gurning Chimps and later producing for rapper Madd Dogg.
However, Dyer's connection to Rockstar goes beyond his voice acting. In 2004, he starred in "The Football Factory," a British film directed by Nick Love and produced by Rockstar Games. This film explored themes of football hooliganism, heavy drinking, and drug use, wrapped in a gritty British humor.
"Marching Powder," the film Rockstar promoted, reunites Dyer with Nick Love. Although not a sequel to "The Football Factory," it shares similar themes. Rockstar's promotion of "Marching Powder" seems to be a nod to their past collaboration with Dyer and Love, rather than any direct involvement in the new film.
Is Vice City's Kent Paul Returning for GTA 6?
As for whether Kent Paul will return in GTA 6, there's no concrete information available. The social media post about "Marching Powder" has no bearing on GTA 6. However, it's worth considering the two distinct universes within the GTA series: the 3D era (PS2 and PSP games) and the HD era (GTA 4 onwards). These universes have separate storylines, which is why locations and characters from the 3D era don't directly appear in the HD era games.
Despite this separation, there have been instances of overlap. For example, Grove Street from GTA: San Andreas appears in GTA 5, and some gangs from the 3D universe are present in the HD universe. Additionally, Kent Paul's name is on the Vinewood Walk of Fame in GTA 5. While it's possible that Kent Paul could return in GTA 6, the post about "Marching Powder" doesn't provide any clues in that direction.
