By now, if you've spent any time at all on YouTube, you've likely encountered advertisements for Dream Games' Royal Match. The adventures of King Robert and his close calls have significantly boosted the popularity of this match-three game. Now, its successor, Royal Kingdom, is taking a different approach with a star-studded celebrity advertising campaign.
While celebrity endorsements are not new, Dream Games is targeting a broad audience with their latest series of ads. From LeBron James showcasing his love for reading while sneakily playing Royal Kingdom, to Kevin Hart humorously enlisting an entire acting school to free up his time for gaming, the campaign is capturing diverse viewer interests.
Royal Kingdom follows the footsteps of Royal Match, which was a massive success for Dream Games. The new game aims to attract players beyond the typical match-three gaming community.
While Dream Games' achievements may not yet rival those of giants like King and their blockbuster Candy Crush, they have been making significant strides in the mobile gaming industry for several years. Unlike other celebrity collaborations, such as Supercell's Clashamania event with the WWE, which focused on a specific niche, Dream Games is casting a wider net with their celebrity endorsements.
From a business perspective, both Royal Kingdom and Royal Match are major successes in Türkiye. Beyond commercial success, the games' features, including WiFi-free gameplay, have resonated well with players globally.
If Royal Kingdom doesn't satisfy your puzzle-solving appetite, don't worry. We've put together a curated list of the top 25 best puzzle games available on iOS and Android, ensuring there's something to challenge even the most seasoned gamers.
